We are invested in your goals. Our experienced and passionate coaches
have been providing cutting-edge training programs for over 16 years.
Use evidence-based training science, technology, and wisdom to guide our athletes toward their multisport goals. Inspire others through our community of athletes who are great ambassadors of the sport.
The ability to reach for big goals and be part of a passionate triathlon community.
Doing your best, no matter what training and racing throws at you.
Following the D3 coaching philosophy and executing your race plan.
Developing Athlete Success Stories For Over 16 Years
D3 Founder and Head Coach Mike Ricci learned a lot about coaching and life from legendary track and football Coach Al Morro. Coach Morro’s favorite quote was, “the 5 Ds are important to perform well, not only on the field but in life too.” He taught athletes about desire, dedication, determination, discipline, and drive.
In 2000, as Coach Ricci’s enthusiasm for and success in triathlon grew, and his ability to help triathletes achieve their goals flourished, he needed a name for his triathlon coaching business. He realized he had the answer by paring down the 5 Ds to the most essential methods needed for success in triathlon: Desire, Determination, and Discipline. D3 Multisport, Inc. was created!
Our coaches and athletes embody the 3 Ds in everyday life. They have a desire to continually improve. They are determined to reach their goals. They have the discipline to execute their training program and their race day plan.
It is no coincidence that Team D3 colors are red, white and blue. Coach Ricci served in the United State Marine Corps and is a Veteran of Operation Desert Shield and Operation Desert Storm. Having learned the value of team work and discipline through this experience, he brings that to his coaching and to creating a community of athletes who care about one another. The colors are a nod to his patriotism.
In 2008, Coach Ricci was asked to be the Head Coach of the University of Colorado triathlon team. During his tenure with the Buffaloes, he launched a 4 year National Championship winning streak that continues today under the direction of three D3 coaches (Brad Seng, Dave Sheanin and Leigh Dodd). They have coached the Buffs to 3 additional National Championships for a total of 7 consecutive years.
Through these experiences and working with thousands of athletes, D3’s coaching philosophy has remained consistent. We help you get the most out of your available training time with an emphasis on high-quality, effective training sessions. We combine the most current research, technology and triathlon training techniques with proven race strategies to help our athletes reach their goals. We create race plans with our athletes that our executable and that will leave them hungry for the next race.
There are numerous ways to learn more about D3 Multisport. Read our coaches’ testimonials and get motivated, explore the range of services we offer to help you train smarter, use the ‘Contact Us’ button at the bottom of the page, sign up for the Extra Mile e-newsletter, or bookmark D3 U., our training tips and articles page.
Simply put, we coach triathletes, and we love the community we’ve created at D3 and we hope you will become part of it.